Black Friday marks the start of the holiday shopping season, and while it promises huge discounts, the sheer volume of deals can make it overwhelming. Many shoppers end up making impulse purchases or failing to capitalize on the best offers. In 2026, it’s more important than ever to be strategic, not just spontaneous. This article will guide you through practical tips on how to save the most on Black Friday, from when to shop and where to find the best deals to how to avoid the pitfalls of overspending.